Sarah Huntington

Sarah Huntington reports on tax technology, regulatory compliance, and ESG reporting for Accountio, tracking how digital filing mandates, automated compliance tools, and sustainability disclosure requirements are changing the way accounting and finance professionals operate across jurisdictions.

Brex launches AI accounting API to automate ERP integrations and streamline enterprise finance workflows

Brex Launches AI Native Accounting API for ERP Automation

Sarah Huntington January 22, 2026

Brex launches AI native accounting technology designed to automate corporate financial workflows, the latest salvo in an intensifying battle with...

Top 5 HR Systems for Accounting Firms: Payroll, Compliance, and Automation

Sarah Huntington October 27, 2025

For accounting firms, payroll season can feel like navigating a minefield. Between overtime calculations, compliance reporting, and onboarding new staff,...

Accounting dashboard metrics displaying revenue, cash flow, and client profitability data on computer screen.

5 Key Dashboard Metrics Every Accounting Firm Should Track

Sarah Huntington September 29, 2025

In today's rapidly evolving accounting landscape, data-driven decision making has become essential for survival and growth. The global accounting services...

Professionals performing remote accounting with cloud-based tools, sharing reports, and communicating virtually.

Remote Accounting: From Cubicles to Cloud-Based Teams

Sarah Huntington September 23, 2025

For decades, accounting firms were defined by cubicles, rows of spreadsheets, and the hum of office printers. That world is...

Marketing spend comparison between high-growth and low-growth accounting firms, showing 2.1% vs 1% of revenue.

Accounting Firms Boost Marketing Investment to Drive Revenue Growth

Sarah Huntington July 16, 2025

Accounting firms with the fastest revenue growth are spending more than twice as much on marketing. They do this in...

Payroll technology dashboard showing AI-powered payroll automation and compliance features for accounting firms

Payroll Technology in Accounting Firms: Efficiency, Intelligence, and the Human Shift

Sarah Huntington July 3, 2025

Accounting firms are undergoing a major transformation in how they deliver payroll services. What used to be a manual, repetitive...

email marketing concept, person reading e-mail on smartphone, receive new message

CRM Email Marketing for Accountancy Firms: Strengthening Client Relationships

Sarah Huntington March 24, 2025

In today’s competitive digital landscape, CRM email marketing is crucial for accountancy firms. It helps enhance client relationships and engagement....