
HubSpot
AI-powered Smart CRM and customer platform from Cambridge, Massachusetts, with a free plan for up to 2 users and a dedicated page for accounting firms.
| Founded | 2006 by Brian Halligan and Dharmesh Shah; global headquarters at 2 Canal Park, Cambridge, MA, United States, with 15 global offices |
|---|---|
| Founders | Brian Halligan and Dharmesh Shah, who met as MIT graduate students; CEO Yamini Rangan |
| Ownership | Public company: HubSpot, Inc., incorporated in Delaware, listed on the New York Stock Exchange as HUBS |
| Customers | 306,446 Customers in more than 135 countries as of June 30, 2026, up from 267,982 a year earlier; 9,016 full-time employees; accounting firms include Pure Bookkeeping |
| What it does | Smart CRM with contact management, deals, pipeline management, ticketing, payment links and reporting dashboards; Marketing, Sales, Service, Content, Data and Revenue hubs; Breeze Assistant and Agent Hub for AI agents; more than 2,000 integrations, including QuickBooks |
| For accounting firms | Client data in one place, automated ticketing, reminders for dates such as tax payment deadlines, client onboarding with document signing, and QuickBooks sync for client and billing data |
| Pricing | Free plan at $0 a month for up to 2 users, no credit card required; per seat a month, billed annually: Starter US$7 (limited-time 65% off), Professional US$90, Enterprise US$175; AI features use HubSpot Credits |
| Markets | Customers in more than 135 countries; website in English, Japanese, German, Spanish, Portuguese and French; prices in US$, euros and other currencies |
| Peers | FibreCRM, Karbon, TaxDome, Ignition |
Why it matters
HubSpot runs a free CRM with no expiration date and publishes a CRM page for accounting firms, covering client records, ticketing, deadline reminders, onboarding and QuickBooks sync. Firms can start on the free plan for up to 2 users and move to paid seats from US$7 a month, billed annually, without migrating data.
Part of Accountio’s accounting technology coverage.
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