HubSpot

HubSpot

AI-powered Smart CRM and customer platform from Cambridge, Massachusetts, with a free plan for up to 2 users and a dedicated page for accounting firms.

Founded2006 by Brian Halligan and Dharmesh Shah; global headquarters at 2 Canal Park, Cambridge, MA, United States, with 15 global offices
FoundersBrian Halligan and Dharmesh Shah, who met as MIT graduate students; CEO Yamini Rangan
OwnershipPublic company: HubSpot, Inc., incorporated in Delaware, listed on the New York Stock Exchange as HUBS
Customers306,446 Customers in more than 135 countries as of June 30, 2026, up from 267,982 a year earlier; 9,016 full-time employees; accounting firms include Pure Bookkeeping
What it doesSmart CRM with contact management, deals, pipeline management, ticketing, payment links and reporting dashboards; Marketing, Sales, Service, Content, Data and Revenue hubs; Breeze Assistant and Agent Hub for AI agents; more than 2,000 integrations, including QuickBooks
For accounting firmsClient data in one place, automated ticketing, reminders for dates such as tax payment deadlines, client onboarding with document signing, and QuickBooks sync for client and billing data
PricingFree plan at $0 a month for up to 2 users, no credit card required; per seat a month, billed annually: Starter US$7 (limited-time 65% off), Professional US$90, Enterprise US$175; AI features use HubSpot Credits
MarketsCustomers in more than 135 countries; website in English, Japanese, German, Spanish, Portuguese and French; prices in US$, euros and other currencies
PeersFibreCRM, Karbon, TaxDome, Ignition

Why it matters

HubSpot runs a free CRM with no expiration date and publishes a CRM page for accounting firms, covering client records, ticketing, deadline reminders, onboarding and QuickBooks sync. Firms can start on the free plan for up to 2 users and move to paid seats from US$7 a month, billed annually, without migrating data.

Part of Accountio’s accounting technology coverage.

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